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Add the Tech Giants

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Evan G. 2023-10-03 18:33:34 -05:00
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---
title: "The Tech Giants"
date: 2022-03-10T12:00:00-00:00
date: 2023-10-03T12:00:00-00:00
draft: false
---
Who controls the information on the web, the people? No, Google controls 89% of the marketshare for search engines worldwide [1], and the closest contender to that is the Bing search engine with a 9% market share. Most of the information found online is going to be sourced through the Google Search Engine and Bing. As a result, many of the smaller companies in the informational technology industry cannot compete with the likes of these technology giants.
Who controls the information on the web, the people? No, Google controls 89% of the marketshare for search engines worldwide, and the closest contender to that is the Bing search engine with a 9% market share. Most of the information found online is going to be sourced through the Google Search Engine and Bing. As a result, many of the smaller companies in the informational technology industry cannot compete with the likes of these technology giants.
As stated previously, Google and Microsoft control the majority of online searches. But this in of itself does not matter; what matters is the amount of space inside of an industry. In this case, there is not much space for players in the industry. But there are outliers like Brave who is a company that has built their entire company by being the antithesis of these technology giants. Every company wants their own ‘slice,’ but many of them cannot keep up with companies which own the majority of the market.